Degree Names
Bachelor's in Information Technology
Description
We are seeking a highly motivated and creative Social Media Executive with at least 3 years of experience in the printing and packaging industry. The ideal candidate will have a deep understanding of social media marketing strategies, excellent communication skills, and a passion for creating engaging content. You will be responsible for managing social media accounts, developing campaigns, and building brand awareness for our products and services related to printing and packaging. The role requires a mix of creativity, marketing acumen, and industry-specific knowledge to drive engagement and promote our brand effectively.
Responsibilities
- Social Media Strategy: Develop and execute comprehensive social media strategies that align with our printing and packaging services, products, and brand objectives.
- Content Creation: Design, write, and curate high-quality, engaging content (posts, videos, stories, infographics) for all social media platforms, including Instagram, Facebook, LinkedIn, Twitter, and YouTube, specifically focused on the printing and packaging sector.
- Brand Awareness: Increase brand visibility and engagement by using targeted social media campaigns to reach potential clients, customers, and industry professionals within the printing and packaging market.
- Community Engagement: Respond to comments, messages, and inquiries on social media platforms in a timely and professional manner, fostering a positive online presence for the brand.
- Performance Monitoring: Track and analyze the performance of social media campaigns using analytics tools, providing regular reports to measure the success of social media efforts and identifying areas for improvement.
- Trend Analysis: Stay up to date with the latest social media trends, printing, and packaging innovations to ensure the brand remains relevant and competitive in the market.
- Collaboration with Marketing Team: Work closely with the marketing, design, and sales teams to create content and campaigns that align with the overall marketing strategy for the printing and packaging business.
- Paid Social Campaigns: Plan, execute, and optimize paid social media campaigns to promote specific products or services, targeting the right audience within the printing and packaging industry.
- Visual Content Development: Oversee the creation of compelling visuals (images, graphics, videos) that highlight printing and packaging solutions, making use of both creative and technical expertise.
- Industry Engagement: Engage with industry influencers, partners, and communities to build relationships and drive social media presence in the printing and packaging niche.
Qualifications:
Requirements
- Bachelor’s degree in Marketing, Communications, Graphic Design, or related field.
- Minimum of 3 years of experience managing social media accounts, ideally in the printing and packaging industry or a related field.
- Strong knowledge of social media platforms, tools, and best practices.
Benefits
Market Competitive
