Digital Marketing & SEO Specialist

Finalrentals New Zealand is a fast-growing, customer-centric vehicle hire provider dedicated to delivering transparent, efficient, and cost-effective travel solutions across Aotearoa. Specializing in seamless terminal pickups and dependable airport car rental services, we pride ourselves on zero hidden fees, upfront pricing, and a modern fleet designed for every South Island adventure.

Job Overview

We are looking for a creative, results-driven Digital Marketing & SEO Specialist to join our team. In this role, you will lead our digital presence, drive organic traffic, and execute high-impact content strategies targeting key markets—specifically driving rental growth and search visibility for our Christchurch Airport hub.

Key Responsibilities

• SEO & Content Strategy: Plan, write, and publish high-quality, SEO-optimized blog posts, landing pages, and external promotional content tailored for high-intent keywords (e.g., car hire Christchurch Airport, rental car Christchurch Airport).
• Link Building & Outreach: Manage guest blogging submissions, web directory listings, and forum discussions across targeted digital platforms.
• Brand Copywriting: Craft engaging short-form social media copy, company bios, job descriptions, and promotional web content aligned with our brand voice.
• Performance Tracking: Monitor organic search rankings, site traffic, and conversion metrics to continuously refine content performance.

Requirements & Qualifications

• Experience: 2–5 years of hands-on experience in digital marketing, SEO copywriting, and content management (travel, tourism, or car rental industry experience is a strong plus).
• SEO Expertise: Deep understanding of keyword research, on-page optimization, and off-page backlink strategies.
• Writing Skills: Exceptional written English skills with the ability to produce natural, engaging, human-written content free of spammy wording.
• Self-Motivated: Strong organizational skills with the ability to handle content distribution across multiple platforms independently.

What We Offer

• Competitive compensation package
• Flexible working hours and remote options
• Collaborative culture with room for creative ownership
• Opportunity to shape the digital footprint of a growing national brand