Digital Marketing Specialist (Apps and Games)

- Lead digital marketing initiatives, oversee team members, and collaborate with cross-functional teams.

- Develop comprehensive digital campaigns, optimize ad spend, and track KPIs for ROI analysis.

- Stay updated on industry trends, implement best practices, and drive continuous improvement in digital marketing efforts.

- Monitor analytics, and create reports to measure campaign effectiveness.

- Utilize tools like Google Ads and social media analytics i.e meta campaigns, tiktok, etc platforms to drive data-driven decisions.