Sheikh Saleem Group of Companies, Islamabad, Pakistan - Office Based
Address: Laraib business center first floor i8 markaz Islamabad
Hiring!!! Job title : Social Media Executive Job type : Full time Salary : Market competitive Location: I8 markaz ✓Key Responsibilities: Strategic Leadership & Growth Develop and execute a comprehensive social media strategy to enhance brand awareness and engagement Monitor industry trends, competitor activity, and audience behaviour to craft instant, impactful content strategies Oversee and optimize brand presence across Meta (Facebook & Instagram), TikTok, and YouTube with platform-specific approaches Manage social media teams by providing leadership, direction, and ensuring execution aligns with the brand's vision Content & Community Management Lead the content planning and creation process, ensuring a mix of engaging, promotional, and community-driven content Oversee real-time engagement and community interaction, fostering a strong and loyal digital audience Implement an always-on approach for daily social media activity, ensuring timely responses and trend participation Ensure high-quality multimedia execution (videos, graphics, reels, and UGC integration) to enhance brand storytelling Influencer & Partnership Management Identify, onboard, and manage influencer relationships to amplify brand visibility Develop and maintain strategic collaborations with athletes, sports influencers, and industry personalities Oversee influencer-led campaigns, ensuring measurable impact and ROI tracking Performance & Data Analytics Utilize social media analytics tools to track key metrics and optimize content strategies Generate performance reports to evaluate campaign success and audience engagement Apply data-driven insights to adjust posting schedules, content formats, and engagement techniques Cross-Functional Collaboration Work closely with paid media, content, and design teams to ensure cohesive brand messaging Align with email marketing teams to integrate social strategies into broader digital campaigns Coordinate with website teams to maintain banners, tickers, and digital brand consistency Requirements: 3-5 years of proven experience in social media management, with a leadership role in a fast-paced digital environment BBA/MBA or equivalent degree in Marketing, Digital Media, or a related field Strong analytical skills to interpret data and make informed decisions Proficiency in social media management tools (Hootsuite, Sprout Social, Meta Business Suite, etc.) Excellent communication and presentation skills for internal and external stakeholder engagement Experience in influencer marketing, content strategy, and audience growth tactics.